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I love that you've assigned a plan for each platform. It really helps to keep your priorities straight! I plan to do the same.

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This is so timely for me, Andi. All TikTok hullabaloo aside, I've spent a lot of time reflecting on my relationship with social media over the years. I've tried different things, but the most consistent home for me has always been Instagram. It's full of creatives, and became a sort of "interactive Pinterest" where I could meet like-minded souls, and I've made many friends there over the years. I joined TikTok purely to narrate live and share my reels.

I've had some clarity recently as I've developed a clearer mission for my online presence. For me, it's always come down to authenticity: being as close to my authentic self as possible, and making authentic connections with others. I want to attract those who with similar vibes. As I've done this and seen the fruits, I'm making some plans for 2025.

Audience-specific platforms:

Friend and family groups: texting, WhatsApp for those overseas, Messenger, and MarcoPolo.

Narrator colleagues and coaches: Narrator group platforms I belong to.

Readers/Listeners/Authors Primary: Instagram, Discord, Substack

Readers/Listeners/Authors Secondary: YouTube, Reddit, BlueSky

Industry Professionals: IG and LinkedIn

Personal: Instagram and Substack. My favorite places to be!

I feel an energy around the thought of bringing people closer together, creating a safe and cozy space for them to exist as we share our creativity. That's my vision for where I exist online this year. <3

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I also meant to add that "Collaborative" keeps coming to mind. I plan to use my Substack this year to highlight interviews with Indie Authors, along with other narrators/industry professionals. My hope is for the interviews to yes, contain information about their professional lives/trajectories, but also something more personal about their existence as creatives.

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I never cared for TikTok, though I understand. I'm thinking it's about time to get rid of Facebook and Instagram, yet I find them both useful that I hate to quit them. So I sympathize with those who got so much out of TikTok.

I remember when the internet was first blooming and people were trying it out, and there were no ads. It was this open, safe space. But it couldn't last forever, I guess. Nothing does.

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Thank you for this thoughtful piece. You lead by example. I think many of will need to do similar culling to maintain our sanity and meaningful relationships. And that’s a good thing. If we can meet chaos with calm, even a little, we will do a service to ourselves and one another. 🙏🏼

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💜💜💜

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